A Promise Of Safety
Who is Clothesline Media?
We are a globally recognized storytelling and marketing agency based out of Halifax, Canada. Our passion lies in telling real stories about real people. For us, authenticity and trust are the foundation of everything we create. We have a deep love for Nova Scotia and the people who make this province so special. We’re excited to work with you to capture the heart of what safety means to the Emera family.
What to Expect on Shoot Day
Our goal is to make this experience comfortable and enjoyable for you. Here’s what you can expect:
The Clothesline Media team that will be present:
Deborah Clarke -
Co-Owner and Writer: Deborah will start with an initial audio-only chat,
where she’ll have a 15-minute conversation to get to know you.
Jayson Taylor
Co-Owner, Director, and Producer: Jayson will be there
to guide the overall vision and make sure everything runs smoothly.
John Pollack
Producer and Camera Operator: John will handle the
technical side of capturing your story on camera.
Nance Ackerman
Director: Nance will direct your video portraits, spending
about 15 minutes ensuring we capture your best and most natural moments.
Additional Details:
Hair and Makeup:
A professional will be on hand for touch-ups,
so please come prepared with your preferred look.
Wardrobe:
To stand out against the black backdrop we plan to shoot on, we suggest wearing light,
solid-coloured clothing. Avoid stripes or patterns, and aim for business
casual unless instructed otherwise.
What is this project?
This project is all about capturing the heart of Emera’s commitment to safety. We’re bringing together the voices and stories of employees, leaders, and family members to create a powerful narrative that shows safety isn’t just a policy—it’s a promise. Through intimate, authentic storytelling, we aim to reflect the real experiences of the people who live and breathe safety every day. It’s about showing the impact of safety at work, at home, and in our communities.
What are we asking from you?
Two things:
Before our video shoot, we’d love to get to know you a little better. Your answers will help us understand your perspective on safety and make the filming process as smooth as possible. Don’t worry—there are no right or wrong answers, just your personal thoughts.
Your contact information will allow us to follow-up with any questions.
That’s it!
Please fill out the form below: